The best of land and sea. No shortcuts on either.
At Hook & Line, we've always believed that the best food comes from the people closest to it — the ones who know the water, the weather, the animal, and the land. That's why when we went looking for a beef partner, we weren't looking for a brand. We were looking for a ranch.
We found Carter Country Meats in Ten Sleep, Wyoming.
Nestled on the western slope of the Big Horn Mountains, Carter Ranch spans 40,000 wild acres, fed by twenty-seven natural springs across a landscape of juniper, sagebrush, red dirt, and limestone cliffs. RC Carter and his family have been raising cattle here since 1964 — the same unhurried, uncompromising way the whole time.
The parallels to what we do on the water are hard to miss. We line-catch our fish one at a time and flash-freeze it at sea within hours. Carter raises their cattle on open rangeland with no feedlots, no grain finishing, and no mRNA vaccines — then processes and ships it frozen direct to you. Different terrain, same principle: know your source, honor the animal, deliver something real.
Carter's beef has been fat tested and is considered 350% more nutritious than the average grain-finished beef, with the highest omega-3 to omega-6 ratio in the country - a 1.2:1 ratio that reflects decades of intentional soil and land stewardship.
That soil tells the full story: over the past four years alone, Carter Ranch has increased soil organic matter from 1.1% to 5% through regenerative grazing practices, adding 27,800,000 gallons of water storage capacity back into the land. Healthier soil grows healthier grass. Healthier grass raises healthier cattle. It's the same logic that drives everything we do - what the animal eats becomes what you eat.
This is surf and turf the way it was meant to be. The highest quality from the water. The highest quality from the land.
Shop Carter Country Meats below and taste the difference that provenance makes.
- 100% Grass-Fed & Grass-Finished
- Regenerative Ranch — EverSoil Certified
- 40,000 Wild Acres | Big Horn Mountains, Wyoming
- No mRNA Vaccines | No Hormones | No Feedlots
- Flash-Frozen & Shipped Direct to Your Door
- Ranked #1 Nutrient-Dense Beef | 1.2:1 Omega Ratio
- Family Operation Since 1964